Our Story

Built to Handle
Everything —
Since 2017.

Vita Max Prime started as a food and beverage raw materials trader. We pivoted to eCommerce in 2018 and never looked back. Today, we are the Philippines' most capable full-stack health brand partner.

✓ FDA Registered · Licensed Importer · Since 2017
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FDA Registered CompanyAll products FDA-approved · Full compliance managed
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0.6-Day Average SLA4× faster than the 2–3 day industry standard
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Licensed ImporterEnd-to-end importation & customs clearance
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O2O Bridge — Philippines ExclusiveProprietary offline-to-online tracking system
8+Years Operating
20+Brands Managed
0.6dAvg SLA · 4× Industry
8+Sales Channels
Who We Are

The Company Behind
the Operation

Vita Max Prime Trading, Inc. was incorporated in late 2017, initially focused on food and beverage raw materials distribution. In 2018, we identified a clear gap in the Philippine market: health brands — international and local — needed a partner who could manage the entire operational and commercial stack, not just one piece of it.

We rebuilt the company around that opportunity. We obtained our FDA registration, secured our import license, built out our warehousing and fulfillment infrastructure, established marketplace partnerships across Lazada, Shopee, TikTok Shop, GrabMart, and Shopify, and developed distribution relationships with South Star Drug, Rose Pharmacy, Watsons, Value Med, hospitals, and wholesalers.

The result: a single partner that can take a health brand from port to patient — with full regulatory compliance, industry-leading speed, and real-time visibility at every step. Our 0.6-day average fulfillment SLA is not a marketing claim. It is a number we track daily and defend operationally.

Our most distinctive capability — the O2O Bridge Program — came from a question our brand partners kept asking: "How do we connect what our med reps do in the field to what actually sells online?" We built the answer. It remains the only system of its kind among Philippine health distributors.

2017 Year founded. Started in food & beverage raw materials, pivoted to health brand eCommerce in 2018.
20+ Global and local health brands managed across every channel in the Philippine market.
0.6d Average fulfillment SLA — measured operationally, not estimated. 4× faster than the industry average of 2–3 days.
8+ Sales channels managed simultaneously — 5 online marketplaces, chain pharmacies, hospitals, and wholesalers.
Our Journey

From Startup to
Philippines' Top Health Partner

Eight years of building the infrastructure that health brands need — one capability at a time.

2017

Vita Max Prime Founded

Incorporated as Vita Max Prime Trading, Inc. — initially focused on food and beverage raw materials distribution in the Philippines.

2018

Pivot to Health eCommerce

Identified the gap in full-service health brand management. Obtained FDA registration and import license. Launched first marketplace operations on Lazada and Shopee.

2019

First International Brands Onboarded

Began managing global health brands including medical devices and supplements from the USA and Europe — handling full FDA registration, importation, and distribution.

2020

Warehouse & Fulfillment Scale-Up

Expanded warehousing operations and fulfillment infrastructure to handle growing multi-brand, multi-channel volume. Established the 0.6-day SLA as operational baseline.

2021

Offline Distribution Expansion

Established distribution partnerships with South Star Drug, Rose Pharmacy, Watsons, and Value Med Pharmacy — bridging online and offline channels for brand partners.

2022

O2O Bridge Program Launched

Developed and deployed the proprietary Offline-to-Online Bridge Program — the only system in the Philippines connecting med rep field activity to tracked online sales and redemptions.

2023–25

Portfolio Grows to 20+ Brands

Expanded across TikTok Shop, GrabMart, and Shopify. Added hospital and clinic distribution. Reached 20+ global and local brand partners across health, medical, skincare, and wellness categories.

What We Stand For

Mission & Core Values

Our mission is simple: make it possible for any health brand — anywhere in the world — to win in the Philippines, without having to build the operational infrastructure themselves.

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Speed as Standard

A 0.6-day average SLA is not an aspiration — it is a daily operational commitment. We believe fulfillment speed is a competitive weapon for our brand partners, and we protect it relentlessly.

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Partnership Over Service

We are not a vendor. We are a partner. The brands we work with trust us with their reputation, their customers, and their Philippine business. We treat that trust with the seriousness it deserves.

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Full Visibility

Every promo, every redemption, every sale, every fulfillment — tracked and reported. We believe our partners should have complete visibility into their Philippine operation at all times.

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Brand Integrity

We actively protect the brands we manage. Unauthorized sellers, counterfeit products, and gray-market goods are monitored and acted upon — because your brand's integrity is our responsibility.

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Compliance First

FDA registration, import licensing, label compliance, and regulatory renewal — done right, on time, every time. We never cut corners on compliance because the consequences fall on the brand.

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Results That Compound

Marketplace ratings, repeat buyers, CRM re-engagement, brand equity — we manage for long-term brand health, not just short-term volume. Our partners' Philippine businesses grow year over year.

Where We Are

Based in the Heart of
Metro Manila

Our offices are in Ortigas Center, Pasig City — one of Metro Manila's premier business districts and a hub for healthcare, pharmaceutical, and technology companies in the Philippines.

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Head OfficeAIC Burgundy Empire Tower
ADB Ave cor. Garnet & Sapphire Rds
Ortigas Center, Pasig City 1605
Philippines
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Emailclick@vitamaxprime.com
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LinkedInlinkedin.com/company/vita-max-prime
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Facebookfacebook.com/VitaMaxPrime
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AIC Burgundy Empire Tower
Ortigas Center, Pasig City

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Ready to Work with
a Team That Gets It Done?

Whether you're entering the Philippine market for the first time or looking to scale an existing operation — we're the partner built for it.

Partner With Us → See What We Do